No sooner do we announce the signing of GolfPlanet Holidays as the latest users of our 'MARS' Tour Operator reservations software than two of the best names in the Golf Holidys business go bust! They cannot have been that worried - surely!!!
On a serious note, it is very sad to see more travel trade jobs disappear. 3D Golf and Longshot Holidays and the disappearance of other brands in the Intra Group will make a big impact on the Golf Holidays sector as a whole.
The challange for the remaining tour operators will be to use their websites to ensure that they can gain additional business 'online'. GolfPlanet Holidays and particulary their French Golf Holidays brand have signed up specifically to sell holidays online. Great timing for them!
While on the subject of Golf Holidays I must not for get to mention our other Golf Holidays specialist, customer - Driveline Golf. They book holidays worldwide for individuals and groups. Like all our customers they make air and ferry/Eurotunnel bookings for the transport elements of their packages.